THE PRIVATE RESERVE CLUB
A UNIQUE TASTING EXPERIENCE
Private Reserve refers to the special, small-batch Wine Chips flavors that our Batch Masters and Master Sommeliers produce in our Innovation Kitchen.
This is where the real magic of Wine Chips starts as we explore subtle interactions between spices and cheeses from around the world. In the Private Reserve Club, we release one unique and delicious flavor every month and on occasion, you will see limited edition, limited quantity "LE" flavors drop without notice.
THE ORIGINS
Wine Chips has introduced Private Reserve to you before in limited-run drops. Popular flavors that have graduated to Estate Flavors are DRY AGED RIBEYE, HAWAIIAN RED SEA SALT, SPICY CALABRESE and ASIAGO among others. Private Reserve was such a hit, by popular demand, we now relaunch the Private Reserve Club for unique, small batch, flavor-laden and crunchy exclusiveness. You're Welcome.
THIS MONTH'S EXCLUSIVE FLAVOR
THIS MONTH’S EXCLUSIVE FLAVOR
VIN DE ROUGE & SEL
This month, we’re unveiling Vin de Rouge & Sel—a sharp, bright Private Reserve release inspired by classic Old World flavor balance. Crafted to highlight the crisp acidity of red wine vinegar and the clean intensity of salt, this gourmet Wine Chip delivers a precise, palate-awakening experience that is bold, refined, and intentionally restrained.
Developed by our master sommeliers and batch masters, Vin de Rouge & Sel is vibrant and focused, offering a saline crunch with a tangy finish that lifts the palate rather than overwhelming it. Salty, sharp, and bright, this flavor is designed to refresh between sips and enhance the structure of the wine it accompanies.
Expertly curated to pair seamlessly with Sauvignon Blanc, Albariño, Dry Rosé, and Vermentino, Vin de Rouge & Sel complements bright acidity and minerality, transforming simple wine moments into something distinctly elevated.
For this month’s Vin de Rouge & Sel Private Reserve release, your shipment includes:
• A 3-ounce bag of Vin de Rouge & Sel Wine Chips inside our signature tube.
• An additional 3-ounce refill bag, perfect for savoring, sharing, and elevating your next wine night.